TikTok ne UK mein ek naya subscription plan launch kiya hai. Ab jo users platform par ads nahi dekhna chahte, unhe £3.99 per month pay karna hoga. Ye TikTok ka pehla ad-free subscription hai jo UK mein aaya hai.
BBC ke mutabiq, TikTok Monday se 18 aur usse zyada umar ke users ko notify karna shuru kar dega. Unhe bataya jayega ki ab ad-free experience ke liye £3.99 monthly pay karna hoga. Company ne abhi tak clear nahi kiya hai ki users ko decide karne ke liye kitna time milega.
TikTok ka ad-free subscription plan kya hai
Ye subscription plan sirf ads hata raha hai. App ke baaki features wahi rahenge. Jo log subscribe nahi karenge, woh free version use kar sakte hain — lekin unhe personalized ads dikhenge by default. The Sun ke mutabiq, ye pehli baar hai jab TikTok ne ads remove karne ke liye pay karne ka option diya hai.
Yahoo News Australia ke hisaab se, TikTok ka yeh step un competitors ke saath match karne ki koshish hai jo pehle se ad-free subscriptions de rahe hain. Jaise Meta apne Facebook aur Instagram ke liye £2.99–£3.99 charge karta hai, aur Amazon bhi ads remove karne ke liye ~£2.99 leta hai.
Kya free version mein koi change hoga
Nahi. Free version mein koi change nahi hoga. Jo log subscribe nahi karenge, woh same TikTok experience paayenge — bas unhe ads dikhenge. TikTok Newsroom ke mutabiq, subscription lene se koi feature lose nahi hoga. Aur agar koi subscribe karke baad mein wapas free version par aana chahe, toh woh kabhi bhi switch back kar sakta hai.
Techmeme ke mutabiq, TikTok ne is subscription ko "TikTok Ad-Free" naam diya hai. Ye plan UK accounts ke liye hai jo 18 ya usse zyada umar ke hain. Company ne bataya hai ki yeh plan aane waale months mein roll out hoga, lekin abhi se users ko notify kiya ja raha hai.
Hamaari Baat: TikTok ka yeh step kyun important hai
Seedha baat karein toh — TikTok ka yeh step ek badi shift dikhata hai. Ab tak TikTok ka business model ads par hi chalta tha. Ab woh bhi subscription model ki taraf badh raha hai. Lekin yeh sirf UK mein hai, aur sirf 18+ users ke liye. Hamari nazar mein, yeh ek test hai. Agar UK mein successful raha, toh doosre countries mein bhi aa sakta hai.
Lekin ek baat clear hai — jo log free version use karte hain, unke liye koi change nahi hai. Sirf woh log jo ads se chhutkara paana chahte hain, unhe pay karna hoga. Aur price bhi competitors ke barabar hi rakha hai. Toh yeh koi shocking move nahi hai, lekin ek important step zaroor hai.
Sources & References
- TikTok launches £3.99 subscription for no ads in UK — BBC News
- TikTok lets you pay £3.99 monthly fee to remove ads for first time — The Sun
- TikTok launches £3.99 subscription for no ads in UK — Yahoo News Australia
- TikTok plans to roll out TikTok Ad-Free — Techmeme
- TikTok Newsroom — TikTok
